Who Is Eyson Aksoy? The Virtual Presenter Changing Sports Media Forever

Football fans were stunned when Eyson Aksoy, a beautiful Turkish presenter, appeared during Champions League coverage. Many admired her looks and called her “the perfect lady.” But on closer look, a shocking truth was revealed — Eyson Aksoy is not real.

AI Model Based on Eva Murati

The virtual presenter was designed using the image of Albanian sports host Eva Murati. Fans believed she was a rising TV star, but she was fully created by artificial intelligence. Her realistic features and flawless presence made people believe she was human.

Instagram Fame and Fan Engagement

The creators behind Aksoy launched an Instagram profile, which gained more than 45,000 followers in seven months. To attract more attention, they dressed the AI in the colours of Turkey’s biggest football clubs — Galatasaray, Fenerbahce, and Besiktas. Fans quickly connected with her and filled her profile with comments of admiration.

Money-Making Strategy

The AI project was not only for entertainment. Reports revealed that Aksoy’s creators charged fans up to £770 for exclusive and provocative content. This move raised ethical concerns about how far AI creators can go in exploiting online fame.

Shockwaves Across Football Fans

The revelation has left football fans divided. While some praised the creativity, others felt tricked and questioned whether AI influencers should be allowed to pose as real people. Eyson Aksoy remains one of the most talked-about virtual personalities in European football.