Who is Bret Bielema’s Wife? All About Jen Hielsberg!

Illinois arrived at B1G Media Days in Las Vegas with more than just confidence—they brought momentum. Head coach Bret Bielema proudly showcased his Citrus Bowl ring as the team embraced its growing national spotlight. Projected to finish fourth in the B1G, Illinois is no longer under the radar. Bielema summed up the team’s rise by saying, “Expectations are earned.” A big part of his confidence comes from his wife, Jen Hielsberg.

Who is Jen Hielsberg?

Jen Hielsberg is more than Bret Bielema’s wife—she’s a strong, intelligent woman with an impressive background. Born in Tampa, Florida in 1985, Jen started her career as a model before stepping into the world of finance. She’s a University of Wisconsin psychology graduate (2006), and although she kept her finance work private, her professional journey speaks volumes about her capabilities. Eventually, Jen shifted her focus to support her husband, becoming a quiet but powerful presence behind his success.

When Did Bret and Jen Marry?

Bret Bielema and Jen Hielsberg tied the knot on March 10, 2012, in Madison, Wisconsin. As of 2025, they’ve been married for 13 years. Their strong bond has helped them weather the ups and downs of coaching life, showing that their journey is built on more than just football—it’s about family and lasting love.

How Did Bret Meet Jen?

The couple’s love story began in Las Vegas at the Wynn Casino. Bret was sitting at a blackjack table when he met Jen, who was out with friends. In a light-hearted twist, Bret introduced himself as an MBA history professor from Wisconsin. Jen believed him—until four months later, when she learned the truth: he was a college football coach. Their bond grew quickly, leading to a proposal during a cruise in March 2011. They announced their engagement on April Fool’s Day and married a year later.

Do Bret and Jen Have Children?

Yes, the Bielemas are proud parents of two daughters. Their first child, Briella Nichole Bielema, was born on July 8, 2017. Their second daughter, Brexli Nichole Bielema, arrived in March 2019. The couple frequently shares glimpses of their family life, highlighting joy, love, and unity. Alongside their daughters, they also have two Yorkshire Terriers named Lucy and Ricky, making their household even more lively.

Together, Bret and Jen Bielema represent a strong, balanced partnership—built on love, humor, and shared dreams.