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Who Is Morgan Depenbusch? Meet Data Storytelling Expert Behind Google’s Analytics Insights

13 October, 2025 11:32

Morgan Depenbusch makes analytics feel unmistakably human. She urges people to highlight the “so what,” not merely the numbers. Her posts are concise, incisive, and actionable—offering chart corrections anyone can implement in minutes. For those passionate about data storytelling, she is an essential voice on LinkedIn.

Who is Morgan Depenbusch

Morgan Depenbusch, PhD, serves as a research lead at Google, specializing in data visualization and storytelling. With more than a decade of experience, she helps analysts and academics communicate insights with precision and clarity. Her expertise merges people analytics, business intelligence, and presentation design. She frequently shares tangible “before and after” chart examples, SCQA-based framing, and lessons extracted from real-world projects. Her mission is clear: to bridge the gap between analytical rigor and persuasive communication. Her guiding principle captures this perfectly — “Technical skills may get the interview, but storytelling skills get the job.”

A Network of Heavyweights

Morgan’s professional network extends through Google, Snowflake, and the wider data visualization community, encompassing educators, tool creators, and analytics leaders. Her audience includes English-speaking analysts and academics across the U.S. and beyond. This interconnected network enhances the credibility of her ideas while keeping her grounded in real-world applications.

Why People Listen

Morgan’s teaching method is rooted in demonstration. Her posts deliver immediate, practical takeaways—such as repositioning a y-axis, converting to a panel chart, or applying slope charts to illustrate changes over time. Her tone is positive and accessible. She not only shows what to change but also explains why, allowing followers to internalize reusable principles rather than temporary fixes.

Authenticity That Resonates

Morgan’s online presence exudes genuineness and balance, reflected in her Favikon Authenticity Score of 97.5/100. Her comment sections are filled with real experiences, technical discussions, and thoughtful exchanges—not empty enthusiasm. She skillfully alternates between tutorial-based content and personal reflections, maintaining both credibility and relatability. Her style represents expert insight delivered with an unmistakably human voice.

Numbers That Back It Up

On LinkedIn, Morgan commands an audience of approximately 30,000 followers, with consistent growth at +5.93%. She maintains an active posting rhythm—around 22 posts monthly—demonstrating high engagement and brand-safe content. Her influence measures 7,222 points, placing her in the Top 1% of LinkedIn creators both in the U.S. and globally, and ranking her #15 worldwide in the field of data visualization. Her estimated campaign value stands at roughly $780 per post.

Collaborations That Matter

Morgan’s content naturally aligns with educational initiatives, analytics tools, and learning-focused communities. Her collaborations translate principles into practice through live chart makeovers, measurement playbooks, and structured frameworks teams can apply immediately. Her background with Google and Snowflake brings credibility and depth to every educational or enablement partnership.

Why Brands Should Partner With Morgan

For organizations aiming to elevate how their teams communicate data, Morgan represents a trusted leader who drives measurable skill adoption. She can lead initiatives such as:

  • Hands-on workshops for product, analytics, or customer teams focusing on chart design and SCQA framing.

  • Co-created playbooks and downloadable templates illustrating best practices within your platform.

  • Interactive webinars or series showcasing live chart reviews and open Q&A for your audience.

  • Thought-leadership collaborations combining her frameworks with your product’s real-world applications.

Why Morgan Is Relevant in 2025

As AI accelerates data analysis, the true differentiator remains storytelling—the final bridge between output and understanding. Teams increasingly require clear visuals, ethical design defaults, and contextual narratives. Morgan teaches how to translate AI-generated results into decisions people can trust. Her expertise stands at the intersection of AI-powered analytics, product education, and the growing creator economy for professional learning.

Conclusion: Story First, Always

Morgan Depenbusch’s enduring impact lies in her ability to make complex data understandable and actionable. She imparts scalable storytelling techniques that strengthen both individual presentations and organizational communication cultures. Follow her for immediate, practical insights today—and a more powerful data storytelling mindset tomorrow.

Read More: Who is Conner Mantz? Long-Distance Runner Breaks National Record at 2025 Chicago Marathon

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