Kai Trump Reviews Hailey Bieber’s Viral Smoothie, Sparking Online Reactions

Kai Trump, granddaughter of former President Donald Trump, went viral after posting a YouTube video reviewing the “Hailey Bieber Smoothie” from Erewhon Market in California. The smoothie, which has become an emblem of L.A. culture, is priced at $22 and was initially made famous by model and influencer Hailey Bieber. Kai’s reaction to the smoothie has since sparked a mix of online comments, both positive and negative, drawing significant attention to the ultra-luxe grocery store’s high-priced offerings.

The viral moment began when Kai posted a video titled “I Brought My Secret Service to Erewhon,” which was later changed to “I Tried the World’s Most Expensive Grocery Store.” The video features her visiting Erewhon in Santa Monica, where she browses the store and reviews several expensive items, including the $22 smoothie.

Kai gave her honest opinion on the smoothie, which contains a blend of almond milk, organic strawberries, bananas, avocados, dates, maple syrup, collagen peptides, hyaluronic acid, sea moss gel, and coconut cream. Upon sniffing the smoothie, Kai expressed doubts, saying, “It does not smell great,” and making a face of disgust. However, after tasting it, she was pleasantly surprised, exclaiming, “Holy (expletive)! Oh, my God. This is really, really good.”

“The buzz around the ‘Hailey Bieber Smoothie’ has definitely increased,” Kai remarked in the video, which has garnered attention due to her unexpected positive reaction.

Though the smoothie originally carried Hailey Bieber’s name, Erewhon officially removed it from the title in October 2025, renaming it the “Erewhon Strawberry Glaze Skin Smoothie.” Despite this, it’s still widely referred to as the “Hailey Bieber Smoothie” due to the star’s association with the product.

On the same day Kai’s video went viral, Erewhon also introduced another limited edition smoothie, the Birthday Wish Smoothie, inspired by the Barbie brand, offering a unique taste of vanilla cake batter, pitaya, and other organic ingredients.

Kai’s viral video has added fuel to the fire around Erewhon’s reputation as a high-end, often mocked, grocery store known for its luxury pricing. The video, which documents her $233 grocery bill, highlights how products like the Hailey Bieber Smoothie continue to captivate attention and spark debates on social media about the growing trend of expensive health and wellness products.