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Trump’s Granddaughter Steps Into Fashion World from White House

27 September, 2025 16:32

Kai Trump, the 18-year-old granddaughter of US President Donald Trump, has officially entered the fashion industry by launching a clothing brand under her own name, with promotional photos shot at the White House.

On September 26, Kai stood beside the president as he addressed reporters, wearing a pullover from her collection priced at $130. Trump introduced his granddaughter to the media, reminding them that she had previously delivered a speech at the Republican National Convention.

Kai, the eldest of Trump’s grandchildren, is a passionate golfer and is expected to join the University of Miami golf team next year. After their media appearance, she and the president boarded a helicopter to attend the Ryder Cup golf competition.

Her clothing line features minimalist designs, including plain sweatshirts with her initials on the chest and her signature stitched on the cuff. The brand’s official website went live on Thursday, showcasing Kai modeling her outfits across the White House grounds.

Kai’s personal life has also drawn attention, as her parents are divorced and her mother is reportedly dating golf legend Tiger Woods.

This launch adds to the Trump family’s long history of business ventures. Critics argue that using the White House as a backdrop for Kai’s brand reflects the blurred line between politics and personal business during the Trump era, while supporters view it as a bold first step for the young entrepreneur in the fashion world.

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