IPL Brand Value Drops in 2025 After Star Players Exit

Mumbai: The IPL has suffered another major setback. After star players left the league, the brand value of the IPL also started to decline.

According to Indian media, the league’s brand value has fallen by 20% in 2025, with the IPL’s brand value dropping from $12 billion to $9.6 billion.

Mumbai Indians’ brand value dropped by 9%, leaving the franchise value at $108 million. Royal Challengers Bangalore’s brand value has dropped by 10% compared to last year.

Indian media said that the brand value of Chennai Super Kings has decreased by 24 percent, while Sunrisers Hyderabad’s brand value has decreased by 34 percent and Rajasthan Royals’ brand value has decreased by 35 percent.